The last couple of months I’ve been following along with Spencer Haws of NichePursuits.com. Spencer’s main income is from really small websites — known as micro niche sites — that focus in on one little niche and bring in income from AdSense or some other affiliate method.
A lot of people made little el cheapo sites like these a few years ago and lost everything when Panda came along and wiped them out. Because of that, you’ll find plenty of people out there insisting that the micro niche site model is dead and no longer profitable.
But that’s not really the case.
It’s true that low-quality sites — thin on content and thick on advertisements — are pretty much a dead end today, but it’s not necessarily true that a small site doesn’t have a chance to get traffic from Google.
Another one of my e-heroes, Courtney Tuttle of The Keyword Academy, is also still making small sites — less than 20 pages, or even less than 10 — that Google loves. The important thing is to simply provide real quality. If people like it, then Google likes it, so you’ve got to make a site that real people like. It doesn’t have to be huge to provide real value.
On Niche Pursuits, Spencer is doing a public case study which follows exactly how he makes these sites. He started a new niche site about 2 months ago and is already earning money through Amazon affiliate links. And I’m not just talking about 50 cents or a dollar. I mean, it’s really doing well for such a young site.
Not only is he using a small site, but he’s even using an exact match domain! In 2013! Gasp!
Anyways, the point is that with solid keyword research and a little push via some relevant backlinks, even a little site with 5-10 pages of content can earn money. Go check out Spencer’s public niche site project and see how he does it.